For creators · Guide · 18 min
The creator’s guide to content brands pay for
Positioning, UGC versus posting, rates, rights, pitching, delivering, disclosure, invoicing and payouts.
OpenFive short lessons, one per day: what brands actually buy, how to price it, how to sell the rights without giving everything away, how to deliver so you get approved first time, and how to invoice so you get paid.
Day 1 — What brands buy from creators (and what they only think they buy)
Day 2 — Price with a method you can explain
Day 3 — Rights: sell what they need, keep what you should
Day 4 — Deliver so the first cut is approved
Day 5 — Invoice, get paid, get rebooked
One lesson a day, by e-mail, starting within the hour after you confirm. Each lesson stands alone and ends with one thing to do.
Four things, each with its own price. Most creators only sell one.
Base, then uplifts. Not a number you found in a thread.
Seven lines that make a licence real, and the two words that give everything away.
Before you film, while you film, before you send.
Signed before work, paid on approval, and the two lines that bring the next brief.
For creators · Guide · 18 min
Positioning, UGC versus posting, rates, rights, pitching, delivering, disclosure, invoicing and payouts.
OpenFor creators · Tool
Start from your own production cost and see how usage, duration, territory, exclusivity, turnaround and raw footage change the number. A range you can defend, not a number we invented.
OpenFor creators · Template
Thirty days of posts planned around four content roles, so your profile shows brands what you can make, without burning out or posting the same thing.
Open