For creators · Guide · 18 min
The creator’s guide to content brands pay for
Positioning, UGC versus posting, rates, rights, pitching, delivering, disclosure, invoicing and payouts.
OpenResource library
The working documents we use with pilot brands and creators.
Guides, fill-in templates, calculators, checklists and two short e-mail courses. Everything is specific: real structure, examples, the pitfalls we have seen. Pick what fits where you are today.
Resource library
Everything in the library
For creators · Tool
Creator rate card builder
Start from your own production cost and see how usage, duration, territory, exclusivity, turnaround and raw footage change the number. A range you can defend, not a number we invented.
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For creators · Template
30-day content calendar for creators
Thirty days of posts planned around four content roles, so your profile shows brands what you can make, without burning out or posting the same thing.
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For creators · Template
Pitch e-mail templates for creators
Eight short e-mails for the situations that come up, with what to attach, the subject lines that get opened, and the follow-up that is not annoying.
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For creators · E-mail course
Get paid for your content
Five short lessons, one per day: what brands actually buy, how to price it, how to sell the rights without giving everything away, how to deliver so you get approved first time, and how to invoice so you get paid.
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